Who we are
At Trendzone India, we live by our motto: “Sharing Expertise, Escalating Success.” Since our establishment in 2009, we have proudly emerged as a leading buying house, driven by a passion for quality, innovation, and excellence in the Home Textiles & Décor industry. With our headquarters in Gurugram, Haryana, and a branch in Panipat, Haryana, we are well-positioned to serve a global clientele with unmatched efficiency and commitment.
Our Global Impact
Our journey from sourcing rugs and bathmats for a single client to serving a global market is a testament to our unwavering dedication. Today, our reach extends across 17 countries and 5 continents, transforming spaces in over 26,500 stores worldwide and more than 900,000 hotel rooms. This would not have been possible without our team of over 35 highly skilled professionals, who work relentlessly to ensure that every project meets the highest standards of quality and craftsmanship.
Our Founder
Mr. Vipul Bhatnagar
Founder and Managing Director
Mr. Vipul Bhatnagar is the visionary behind Trendzone India. With an MBA from the Indian Institute of Technology (IIT) Delhi and a B.Tech from The Technological Institute of Textile & Sciences (TIT&S) Bhiwani, Mr. Bhatnagar brings over 25 years of industry experience to the table. His journey has been marked by a series of impressive milestones:
- 25+ Years of Industry Experience: An extensive career dedicated to excellence in sourcing and product development.
- 16 Years Leading Trendzone India: Since founding Trendzone India in 2009, Mr. Bhatnagar has steered the company to become a globally respected name in the textile industry.
- Past Roles: Former Country Head of India Operations at Ellery Homestyles LLC and started his career as Assistant Manager at the Trident Group.
- Author: Wrote the insightful guide, “7 Horrible Mistakes You are Making in Sourcing,” to help industry professionals navigate the complexities of sourcing.
Our Purpose
Our purpose at Trendzone India is to enrich homes and inspire lives by delivering high-quality, innovative home textile and decor solutions through a seamless and efficient sourcing process. We are committed to exceeding our clients’ expectations, fostering strong partnerships, and adapting to the ever-changing market landscape, all while upholding sustainability and ethical practices that make a meaningful impact on our communities.
Our core values
Competence, Care, Character, and Consistency—guide everything we do. We emphasize expertise and problem-solving to deliver exceptional results, show genuine care for the well-being of our clients and partners, uphold the highest standards of integrity and ethical conduct, and maintain unwavering reliability. These values form the foundation of our company, building trust and fostering long-lasting, meaningful relationships.
Meet the Team
Our success is driven by the dedication and expertise of our passionate team. Every member brings a wealth of knowledge and creativity, ensuring that our clients receive the best possible service and results.

Iswar D Rao
Ishwar D. Rao has a long tenure with Trendzone India Pvt. Ltd., spanning 12 years and 10 months. Beginning as a Merchandiser in April 2012, he advanced to the role of Senior Merchandiser from April 2017 to March 2020. In April 2020, he became a Manager Merchandiser and continues in this position today. His experience also includes a year-long role as a Merchandiser at Deco Floor India from March 2011 to March 2012, where he managed product sourcing and vendor relationships. He holds a B.Com degree from Sambalpur University, completed between 2007 and 2010.

Bidya Sagar
Bidya Sagar specializes in a broad range of business areas including vendor management, strategic planning, product management, supply chain management, and merchandising. His career spans nearly 10 years at Trendzone India Pvt. Ltd. where he currently holds the position of Associate General Manager. Before this, he worked as a Manager Merchandiser, Senior Merchandiser, and has gained experience in various aspects of business such as marketing strategy, team building, business analysis, and data management. Additionally, he is proficient in IT tools like Microsoft Excel, MS Word, and Google Sheets. His expertise lies in product development, sourcing, and global business operations.

Satender Singh Hans
Satender Hans has been a part of Trendzone India Pvt. Ltd. for over 7 years. He started as a Senior Merchandiser from August 2017 and continued in that position until April 2020, spending almost 3 years in this role. In April 2020, Satender transitioned into the role of Manager Merchandiser, where he has worked for the past 4 years and 10 months. His work includes a significant focus on product management, merchandising, and market analysis.

Aashish Balotia
Aashish Sir brings over 21 years of experience in the textile and merchandising industries. He is currently a Manager Merchandiser at Trendzone India Pvt. Ltd., where he has been working since March 2020. Prior to this, he worked as a Senior Product Development Manager at LS Mills and in Institutional Business at IndoCount. Aashish also has experience in the Bedding & Towel Department at Trendzone and held the position of Assistant Manager Marketing at Vallabh Textiles. He completed his BTech in Textile Technology from TIT&S.

Deepti Yadav
Deepti Yadav is currently the Head of Business Analytics (HOD) at Trendzone India Pvt. Ltd. where she has been working full-time since February 2022. In this role, she brings her expertise in business analysis, strategic planning, and leadership to drive the company’s analytics strategies. Her experience spans over 3 years at Trendzone, where she has contributed to multiple areas of mis & business analytics.